I’m Matt Hoover

WITH GAME ONE.

I absolutely love athletic design & sporting goods.

And after almost 15 years in the apparel & team sports business, including 5 as a high school football coach and 7 with two of the industry’s largest suppliers, I’ve joined GAME ONE.

I couldn’t be more excited.

We are building something extraordinary at Game One. I’d like to think that, while we’re pushing things forward with innovation, we’re actually turning back the clock in the way we do business…because we’re doing it authentically.

We’re not trying to own every customer; we want to work with the right customers. It’s old school. And that fits me to a “T’.

Not the Wing-T, which I grew up playing in at Northern Cambria High School in rural Cambria County, Pennsylvania. But old school on how I was raised: with honesty, passion, grit, integrity, and a drive to constantly learn, evolve, and improve.

It’s what I learned growing up blue collar in two small family-owned businesses; what I learned through playing sports from a young age, through high school and into college at Robert Morris University.

It’s what I honed while building a 20-year career in sales and earning my Master’s in Innovation & Entrepreneurship from Full Sail University.

It’s what I practice when I put on my uniform as a volunteer soldier in the Florida State Guard, where I serve as a Corporal and Team Leader in the Crisis Response Battalion, Search and Rescue platoon.

Old school as in relationships are everything, and that the way you treat people matters. That’s me. And that’s Game One.

I’m blessed again to be back in team sports, getting to do what I love for a living: equip high school, college, club and league athletic teams with the things they need to compete & win - and I believe I’m the best at what I do.

I’m based in Orlando, Florida, where I live with my wife and step-daughters, where I’ve been tasked as part of a team to expand Game One’s business throughout the Sunshine State. My goal this 2026-27 school year is to meet every coach and athletic director in Florida, even if it’s just a handshake or a phone call.

If you have been looking for an alternative source for gear, and you need a guy, call, text, email or DM me; I’d love to have a conversation, learn about you, your program, your needs, and see where it goes.

Stay tuned to this website and follow me on my socials, linked above & below, as I’ll be delivering new content weekly as we work to become The Brand Behind Your Brand…and a trusted consultant, partner, and friend.